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Jooce Supplements

Shopify Website

Jooce Supplements

After struggling with a slow, unreliable WordPress/WooCommerce website, Jooce Supplements made the move to Shopify. The result? A bold, mobile-first store that runs seamlessly and achieves healthy, above-average conversion rates through performance and UX optimisation.

joocesa.co.za

Watch me transform the product page:

The Challenge

Jooce Supplements is a woman-owned South African brand dedicated to supporting women with hormonal health. Their business was growing steadily, but their WordPress/WooCommerce website wasn’t keeping up.

Instead of supporting their growth, the website was holding them back:

  • Slow loading speeds were hurting conversions.
  • The site would crash during high-traffic moments, costing them revenue.
  • An outdated design not optimised for mobile (their core audience).
  • Managing the site day-to-day was time-consuming and overly dependent on developers.

For Jooce, staying on WordPress meant staying stuck in a cycle of lost sales, stress and instability.

The Solution

We guided Jooce through a complete migration from WordPress to Shopify, designed to remove their technical roadblocks and support growth.

Our migration strategy focused on:

  • Reliability: Ensuring the site could handle peak traffic without crashing.
  • Mobile-first UX: Creating a shopping experience that feels like an app.
  • Empowerment: Giving the Jooce team the ability to manage their store with confidence, without constant developer support.
  • Conversion optimisation: Redesigning product pages, adding trust-building elements, and highlighting their unique story and mission.
  • SEO preservation: Protecting their existing search rankings while setting them up for improved visibility.
  • Operational efficiency: Seamless integrations with The Courier Guy and Braeze for smooth order fulfilment.
Results & Impact

The Results

The move to Shopify gave Jooce a store that truly works for their business, not against it:

  • A fun, colourful, mobile-first design that resonates with their customers.
  • Above-average conversion rates thanks to speed, performance, and trust-driven design.
  • Crash-proof infrastructure that stays reliable during major sales events.
  • A user-friendly admin dashboard that makes updates fast and stress-free.
  • A platform built to scale alongside their growing ad spend and future plans.

The Impact

Now, Jooce Supplements can focus on what matters most — helping women with PCOS, hormonal acne, and fertility challenges — without being distracted by website failures.

Their new Shopify store is the foundation for their next stage of online growth.

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