FAQs — Shopify Web Design & Development by Nutmeg Studio

Learn more about our studio's Shopify website services.

1. What makes Nutmeg Studio a standout Shopify web design agency?

We’re a woman‑led Shopify expert studio based in Fish Hoek, Cape Town, serving small to medium businesses worldwide.

Since 2015, we’ve been building conversion-focused, brand-aligned Shopify stores that seamlessly blend strategy, aesthetics, and performance.

As a registered Shopify Partner, we offer services like store build/redesign, migration, SEO optimisation, content setup, and ongoing support

2. What Shopify services do you provide?

From brand-new store setups to redesigns and platform migrations—you name it, we handle it:

  • Store build or redesign (theme-based, Shopify 2.0, Horizon framework)
  • Platform migration (e.g., WooCommerce → Shopify)
  • SEO strategy, structure, and content optimisation
  • Email marketing automation and abandoned-cart setup
  • Product and collection setup
  • Ongoing support, analytics, and conversion rate optimisation
3. How quickly can you launch my Shopify store?

We offer a streamlined 4 - 6 week process from strategy to launch:

  1. Pre‑work + strategy call (brand, content, structure planning)
  2. Week 1 - 4: design & client review
  3. Week 5 - 6: final revisions, SEO, email setup, and launch

    This includes 30 days support and training resources post-launch.
4. What are your pricing packages?

Typical client budgets fall between R30,000–R80,000 (South African Rands) or USD 2,200–5,500 depending on scope. Estimates vary based on design complexity, features, SEO depth, and integrations

5. Will my current store remain live during the redesign?

Absolutely. You’ll continue running your current eCommerce website while we set up your new version in the background—whether it’s an unpublished Shopify theme or migration from another platform. Only when you're ready will we go live.

6. Can I make edits after the store launches?

Yes! Shopify is intentionally user-friendly. You’ll be able to:

  • Update products, collections, images, and banners
  • Modify homepage content and blog posts
  • Launch new pages or promotions

    You’ll also receive easy-to-follow video training so you can confidently manage your store.
7. How do you approach SEO for Shopify stores?

Every project includes foundational on-page SEO—covering headings, meta data, URLs, alt text, and basic structure nutmegstudio.co. For competitive markets, we offer an Advanced Shopify SEO package with:

  • Keyword research
  • Optimised product and category content
  • Blog post optimisation and content strategy
  • SEO tracking and reporting
8. How do you boost conversion rates?

We design with conversion at heart:

  • Clear navigation, impactful visuals, and intuitive structure.
  • Automated tools like product reviews, abandoned cart recovery, and upsell features.
  • Smart design elements (e.g., “free shipping” bars, noticeable CTAs).

Our redesigns deliver measurable results—Soul Design’s conversion rate improved by 150% post-launch.

9. Why choose Shopify over platforms like WordPress/WooCommerce?

Shopify is purpose-built for eCommerce:

  • Built-in hosting, security, and global CDN.
  • Fast load speeds and minimal technical upkeep.
  • Easy content and product management.
  • Integrated sales channels (e.g. social media, Google Shopping).
  • 24/7 merchant support and continuous updates

10. What if I need custom features or integrations?

No worries—we tailor solutions via apps or custom code. Any additions beyond your initial scope are clearly quoted and approved before implementation.

11. How do you handle migration from another platform?

We manage platform-to-Shopify migrations smoothly. You’ll maintain your current site until the new Shopify store is ready. We handle store setup, product and collection transfers, and final launch transitions.

12. Do you offer post-launch training and support?

Yes. After launch, we provide:

  • 30-day technical support
  • Access to Shopify training materials
  • Custom training videos or live sessions

    We equip you to manage your store independently, with confidence.
13. What’s the typical project timeline?

Most projects span 4–8 weeks, depending on your product catalog size, need for copywriting, or custom features. Expect a personalized timeline during your discovery call.

14. How can I drive more sales after launch?

We recommend:

  • Ongoing SEO: target new keywords and content
  • Email automations: welcome, abandoned cart, post-purchase flows
  • CRO: A/B testing visuals, headlines, CTAs
  • Multi-channel selling: Instagram, Facebook, Google, Amazon, Pinterest integrations

    We also offer ongoing optimisation packages to support long-term growth
Eden Perfumes Shopify Website Redesign Project showing the new product page design on mobile

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