30-day results since launching this redesigned Shopify website: Gross sales increased by 26%; overall conversions are up with the add-to-basket rate improving by 30%.

edenperfumesco.za

The result: A modern, user-friendly website that celebrates 10 years of creating unforgettable journeys — inspiring visitors to explore, inquire, and dream about African adventures.

soulofafricatravel.com

From website crashes, slow performance and conversion leaks to a fast, reliable and mobile-first Shopify eCommerce system that now achieves an above average conversion rate.

joocesa.co.za

54% improvement in conversion rates — now consistently achieving 6-8% (exceptional for eCommerce).

templem.com.au

Note - Haven has since rebranded to Templem

A minimal and beautifully-crafted Shopify website for Alison Schmidt Jewellery Design.

alischmidt.co.za

Moving a decor brand from Wix to Shopify. Return on investment achieved in just 1.5 months after launch – the new website paid for itself almost immediately through increased sales efficiency.

arrangestudio.co.za/collections/paradise-lights

The result - A vibrant, appetizing Shopify website for Bags of Bites that clearly communicates what the brand sells, builds immediate trust, and guides visitors naturally toward purchase. The new design captures the joy and quality of their artisanal products while making it effortless for customers to browse, choose, and buy.

bagsofbites.co.za

150% improvement in conversion rate – transforming a website that didn't reflect their mission into one that truly captures the heart and soul of their business. The new design gives the team confidence while making it effortless for customers to connect with and support their artisan community.

souldesign.co.za

Afrogem, a heritage jeweller established in 1966 and based in Cape Town, partnered with my studio to modernise their online presence with a full Shopify redesign and theme upgrade. The result is a sophisticated, high-performing online store that beautifully reflects Afrogem’s legacy of craftsmanship and elegance — while giving their team more flexibility and control through Shopify’s 2.0 functionality.

www.afrogem.co.za

Shopify website reveal for Heirloom Perfumery. It’s been an honour working alongside Ails, the founder and creative force behind the brand, bringing Heirloom to life online.

heirloomperfumery.com

A WordPress-to-Shopify migration and rebuild for an artisanal South African candle brand

From a sluggish and outdated WordPress website to a fast and elegant Shopify eCommerce system that matches the artistry of the candles and brings retail and wholesale together in one place.

etherealcandlecrafters.com