Shopify Guides
Shopify just made running an online store way easier – here’s how

Shopify just made running an online store way easier – here’s how

|Megan Hodson
Shopify recently rolled out its Summer ’25 Editions, and there’s genuinely a lot here that could make your day-to-day easier and your store more effective. What I love most is...
The premium foundation I really wanted and didn’t buy (and what it taught me about customer hesitation)

The premium foundation I really wanted and didn’t buy (and what it taught me about customer hesitation)

|Megan Hodson
Why “ready to buy” customers walk away — and how to keep them on your site Picture this: You’re browsing online for a new foundation. You’ve done your research, read...
How to create compelling product descriptions that convert browsers to buyers on Shopify

How to create compelling product descriptions that convert browsers to buyers on Shopify

|Megan Hodson
Picture this: You’ve spent hours perfecting your product photos, your Shopify store looks stunning, and your prices are competitive. Yet somehow, visitors keep bouncing off your product pages. Sound familiar?...
The Ultimate Shopify Launch Checklist: 18 things to do before you go live

The Ultimate Shopify Launch Checklist: 18 things to do before you go live

|Megan Hodson
If you're about to launch a Shopify store, here's the direct answer: go through checkout on your phone, test every link and policy page, connect your analytics and search console,...
Intuitive SEO is a kinder and simpler way to grow your online store organically

Intuitive SEO is a kinder and simpler way to grow your online store organically

|Megan Hodson
Have you ever opened an SEO tutorial and felt your eyes glaze over? H1 tags. Backlinks. Alt text… it might as well be a foreign language. As a business owner,...
Fancy websites don’t sell—But THIS will

Fancy websites don’t sell—But THIS will

|Megan Hodson
If your website isn’t built on solid foundations, all the fancy features in the world won’t help. In this post I’m going to break down what actually makes a website work—and how...
Why I believe Shopify is a better solution than WordPress for your eCommerce website

Why I believe Shopify is a better solution than WordPress for your eCommerce website

|Megan Hodson
When launching an online store for your business, one of the biggest decisions you’ll make is choosing the right website platform. Two of the most popular options out there are Shopify and WordPress (which...
How to add more sections to your Shopify theme without needing to code or hire a developer

How to add more sections to your Shopify theme without needing to code or hire a developer

|Megan Hodson
Ever tried customising your Shopify theme only to hit a frustrating wall? You want to add a testimonials carousel, a beautiful image gallery, or maybe a hero video — but...
Is your website actually selling? Here’s how to fix it

Is your website actually selling? Here’s how to fix it

|Megan Hodson
A website is your business’s #1 online sales tool. But if visitors aren’t turning into customers or inquiries, then something isn’t working like it should. A conversion-focused website is built to guide...
4 amazing things you can do with Shopify’s free Search & Discovery App that improve the user experience and boost sales

4 amazing things you can do with Shopify’s free Search & Discovery App that improve the user experience and boost sales

|Megan Hodson
One of the best ways to improve your store’s shopping experience is to make it easier for customers to find what they’re looking for. Your site’s navigation plays a key...
What I would do if I was launching a new eCommerce business

What I would do if I was launching a new eCommerce business

|Megan Hodson
Starting a new eCommerce business is overwhelming, but if I were launching a brand today, I’d focus on a few key things to set myself up for success. Here’s pretty...