Shopify Website

Name: Home Theo
Brand: Nutmeg Studio
Price: 1.00 ZAR
Availability: InStock

Home Theo

Delicate details and thoughtful design choices shaped Home Theo’s new Shopify website. From the whimsical tones to the serif typography, each element was carefully chosen to reflect the brand’s warmth, charm and creativity. A joyful project to work on and a beautiful result for this new business.

hometheo.co.za

When Home Theo set out to launch their online store, the goal was clear: create a digital home that captures their brand’s warmth, playfulness, and artistic spirit — without sacrificing clarity or usability.

As a new business entering the competitive homeware space, Home Theo needed more than just a pretty storefront. They needed a website that could translate their creative vision into an experience customers would trust and enjoy, from first impression to checkout.

The challenge was to balance personality with polish — to create a design that felt joyful and distinctive, yet professional enough to inspire confidence in a brand just starting out.

We approached Home Theo’s Shopify design with a focus on emotion through detail — every type choice, colour, and composition was intentionally crafted to echo the brand’s signature charm and creativity.

Using Shopify’s Horizon theme as a flexible foundation, we built a custom design experience that pairs whimsical tones with elegant serif typography for a look that feels both imaginative and elevated.

Results & Impact

Cohesive visual direction blending playfulness with refined simplicity
Brand-aligned colour palette and typography system expressing creativity and warmth
Fully customised Horizon theme tailored for an intuitive browsing experience
New Shopify storefront built for scalability and easy content management
A joyful, elegant digital space that beautifully mirrors Home Theo’s aesthetic

The result is a website that tells the story of a brand built on heart, imagination, and a deep love for beautiful spaces.

She transformed our website!

Meg transformed our website into something seamless, beautiful, and incredibly easy to navigate. I’ve never experienced such a smooth process in my working career.

— Cathy De Dominicis, Eden Perfumes

Working with Megan at Nutmeg Studio to build our Shopify store for Fruitful® was an absolute pleasure

The final website couldn’t be better in terms of both design and navigation. Megan was always willing to listen and take on feedback, while also bringing incredibly helpful and insightful suggestions to the table that helped our ideas.Overall, it was a fantastic experience and we’d love to work with her again in the future.

— Talia & Graham, Fruitful®

In love with our new store

Meg recreated the most beautiful and easy-to-navigate website for my florist shop. I can’t recommend Nutmeg Studio highly enough.

— Jen, Haven Botanical

A pleasure to work with

It was an absolute pleasure working with Meg. She immediately understood what we were looking for and was approachable throughout the process.

— Allen Usher, Usher Whisky

She elevated our business to represent where we are today

We interviewed multiple design companies and from the moment we connected with Megan, we knew we had found someone who could elevate our business to represent where we are today. Megan came up with a detailed development plan and was very attentive. Nutmeg Design is highly professional and offers beautiful design ideas.

— Richelle, Soul of Africa Travel