WordPress Website Transformation including copywriting, SEO and a custom design.
The website now ranks at the top of Google for key search terms.
What was wrong with the old website?
The old website failed to reflect Sandra’s vision for the brand. She was dreaming of a beautiful website that attracted ideal clients and customers; a website that communicated her style, high-end service and brand values plus grew inquiries for her business.
I found the old website confusing and hard to use; it didn’t clearly communicate the business’s offering.
We elevated and refined the website design to communicate the beauty and quality of Farmgirl Flowers’ service offering. This involved creating a website style guide showing font pairings and colour palette. We designed gorgeous page layouts and selected beautiful imagery from the business’s media library. We rewrote and refined the website copy, with a focus on intuitive search engine optimisation.
Since launching the website, Farmgirl Flowers has seen a significant increase in qualified organic search traffic to the website, and resulting growth in inquiries for all of Farmgirl Flowers’ services. This is due to the SEO development, website restructuring and communications work I did during the rebuild. The website is now ranking on the first page of Google in South Africa for targeted keywords and phrases.
– Sandra Trethewey, Farmgirl Flowers
We’re a WordPress Web Design studio based in Cape Town and working with businesses around the world.
Tired of your old website? Looking for something fresh, beautiful and conversion focused? Let’s chat:
Explore the beautiful, shopping-focused online stores we’ve created for brands around the world.
Longstanding client, Sagewood Cafe, came to use looking for a complete website refresh, including the development of an online shop.
We helped California-based travel agency, Soul of Africa Travel, re-imagine their outdated 10-year old website that didn’t work on mobile. The result is a new gorgeous and modern website that celebrates the evolution of the business, evoking the spirit of adventure, and making it easy for potential clients to choose them.
Bags of Bites’ old website failed to reflect the brand’s bold and happy personality. It felt confusing and hard to use, and website visitors were not really engaging with the homepage.
Our redesign introduced bold, happy pops of color and mouth-watering product photos. The new homepage highlights the brand’s bestsellers, story, and popular dietary ranges, including sugar-free and vegan options.
It’s simple, user-friendly and designed to convert.
