What was wrong with the old website?
The old website failed to reflect Sandra’s vision for the brand. She was dreaming of a beautiful website that her ideal clients and customers would fall in love with; a website that communicated her style, high-quality service and brand values + grew inquiries for her business.
I found the old website confusing and hard to use; it didn’t clearly communicate the business’s offering.
We elevated and refined the website design to communicate the beauty and quality of Farmgirl Flowers’ service offering. This involved creating a website style guide showing font pairings and colour palette. We designed gorgeous page layouts and selected beautiful imagery from the business’s media library. We helped the team write and refine the website copy, with a focus on search engine optimisation.
Since launching the website, Farmgirl Flowers has seen a significant increase in qualified organic search traffic to the website, and resulting growth in inquiries for all of Farmgirl Flowers’ services. This is due to the SEO development, website restructuring and communications work I did during the rebuild. The website is now ranking on the first page of Google in South Africa for targeted keywords and phrases.
– Sandra Trethewey, Farmgirl Flowers
We’re a WordPress Web Design studio based in Cape Town and working with businesses around the world.
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Explore the beautiful, shopping-focused online stores we’ve created for brands around the world.
Longstanding client, Sagewood Cafe, came to use looking for a complete website refresh, including the development of an online shop.
Bags of Bites’ old website failed to reflect the brand’s bold and happy personality. It felt confusing and hard to use, and website visitors were not really engaging with the homepage.
Our redesign introduced bold, happy pops of color and mouth-watering product photos. The new homepage highlights the brand’s bestsellers, story, and popular dietary ranges, including sugar-free and vegan options.
It’s simple, user-friendly and designed to convert.
When Haven Botanical first came to us, their website was failing to stand out in a competitive online space. The goal for the redesign was to create a distinctive, shopping-focused website that stood out and visually communicated the breathtaking beauty of their flowers, making it easy and inviting for customers to browse and buy.
When you’re selling high-end products, it’s vital to have a website that reflects the value and quality of your range. Roho Heritage Jewellery’s old website failed at this. We helped Roho redesign their website so that it now exudes simple, handcrafted luxury, appealing to the brand’s target customers.
Browse our free downloads, including the Shopify Website Planning checklist and The Brand Bio Alchemist:
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Building Shopify stores since 2015.
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