Thoughtfully elevated Shopify web design and development for brands who care about quality and want more sales. Based in Cape Town – working worldwide.
Luxury Shopify website redesign and user experience optimisation for Eden Perfumes
Your outdated or DIY design doesn’t reflect the quality of your products – making people question your credibility.
People arrive on your website, but bounce quickly because the user experience is confusing or too slow.
Your beautiful products and brand feel lost – buried under poor design.
You spend way too much time fighting with your high-maintenance website.
You and your customers adore – making it easy and quick for them to buy from you.
Reflects your care and quality – beautiful, detail-orientated design that you’re excited to share.
Tells your brand story, with heart, so people actually remember you.
Is easy and stress-free to manage – no more breaking website at crucial sales moments.
Shopify Web Designer passionate about eCommerce
I build powerful eCommerce websites for product-based businesses in South Africa and abroad.
With 10+ years of experience in web design, digital marketing and SEO, I bring a calm and collaborative approach.
Whether you’re launching something new or evolving what’s already there, I’m here to help you build a Shopify store that reflects the essence of your beautiful brand, while supporting your growth and goals.
Perfume Shop
When Eden Perfumes approached my studio, their generic website wasn’t reflecting the quality of their brand or their success with 26 stores across South Africa. Our goal was clear: create a premium shopping experience that built trust and made buying feel effortless. The redesigned site now creates the luxurious-yet-accessible experience Eden’s customers deserve.
Flower Shop
Fixing the disconnect between beautiful products and low quality design. Haven Botanical had stunning floral arrangements but a poorly-designed website that was actively preventing customers from buying. Discover how a redesign has helped them achieve 6 – 8% average conversion rates.
Your brand deserves a website that always works and sells beautifully. Let’s start building.
What’s included in every project:
✔ A solid strategic foundation
We begin with goal setting, SEO keyword mapping and messaging clarity – so we’re building with purpose.
✔ Beautiful, conversion-smart Shopify design
A stand-out Shopify website that’s easy to navigate and made to sell.
✔ A thoughtful, guided process
From your first inquiry to your post-launch support, I keep things clear, collaborative and considered.
# Strategic Shopify Redesigns
Rebuild your website with a focus on clean, fast, conversion-smart web design.
# Move to Shopify
Move your website to Shopify in order to leverage it’s powerful eCommerce tools.
# Brand New Shopify Store
Build your store on Shopify – the world’s best eCommerce management platform.
1. Discover & define
We start with clarity – mapping out your goals, understanding your customers, and planning your website structure with strategy and SEO in mind.
2. Design & build
I bring your vision to life through thoughtful design, tailored layouts, and conversion optimisation best practices — creating a seamless customer experience that looks beautiful and sells with ease.
3. Launch & grow
Once your site is ready, I’ll guide you through launch and provide post-launch support so you feel confident managing your store and building momentum.
Price Note – Most of my clients invest between R30,000–R80,000 in a Shopify website (or $2,200 – $5,500 for businesses based in the US, UK, AUS, NZ or UAE). Prices vary depending on scope, features and functionality needed. A quote will be provided after our initial discovery call.
✔ Starter builds from R30,000 ($2,200) — for basic stores with a small product range.
✔ Elevated builds from R47,000 / $3,500 — for growing brands that need an elevated website design, SEO, or more in-depth conversion strategy support.
✔ Advanced builds quoted based on your goals – for businesses with large inventories, custom features, or complex needs.
My Approach:
We start by grounding in what matters: your brand, your customers, your goals. With clear strategy and aligned messaging, we set the right foundation.
This is a partnership. Through collaboration and intentional design, we shape a website that actually moves your business forward.
Every design choice is purposeful. The result? A powerful, easy-to-manage Shopify website that feels good to run — and good to buy from.
“Working with Megan at Nutmeg Studio to build our Shopify store for Fruitful® was an absolute pleasure. The whole experience was smooth and professional from start to finish. Everything was communicated clearly and we especially appreciated the video updates she shared throughout the design process, which made it easy to understand and follow.
The final website couldn’t be better in terms of both design and navigation. Megan was always willing to listen and take on feedback, while also bringing incredibly helpful and insightful suggestions to the table that helped our ideas.
Overall, it was a fantastic experience and we’d love to work with her again in the future.”
Shopify is a comprehensive eCommerce management platform that enables businesses of all sizes to create and manage online stores, process online sales, and grow their operations. It’s used by entrepreneurs, retailers, and global brands to sell products online and in-person.
Founded in 2006, Shopify has become one of the most popular eCommerce platforms in the world, now powering over 4 million eCommerce websites globally, ranging from small startups to large enterprises.
Software as a service (SAAS), which means you pay a subscription and get:
We will discuss available start dates during our discovery session.
Please note – my studio is usually fully booked 1 – 2 months’ in advance so it’s best to get in touch as soon as possible to discuss and book in your project.
Price Note – Most of my clients invest between R30,000–R80,000 in a Shopify website (or $2,200 – $5,500 for businesses based in the US, UK, AUS, NZ or UAE). Prices vary depending on scope, features and functionality needed. A quote will be provided after our initial discovery call.
My Shopify website creation service includes helping you plan your online shop – including a conversion-focused homepage design and deciding on what payment gateways and apps to use. Think of me as your experienced Shopify guide – expertly guiding you through the ins and outs of creating a conversion-focused online store.
There are so many moving parts when it comes to creating an online shop for your business – my supportive and caring service gently navigates you through all of these.
All my packages include Shopify video training to empower you to manage your own online shop after it goes live. I also design essential email marketing automations such as a welcome email series (sent to new subscribers) and an abandoned cart sequence to recover abandoned checkouts.
Working with a professional and experienced Shopify expert web designer ensures your website will be user-friendly, beautiful, on-brand and conversion-focused.
Great question!
I’ve built many WordPress/WooCommerce powered online shops. This has given me insight into how Shopify and WordPress differ and the truth is Shopify is far superior to WordPress when it comes to managing, integrating and scaling an eCommerce business.
Shopify is a purpose-built eCommerce business management system. It includes:
Sellers switching from WordPress to Shopify will be amazed at how intuitive, easy and integrated Shopify’s ecosystem really is. Shopify is hands down the best solution for sellers who want to focus on the actions that move their business forward.
No you don’t need to sign up to a monthly Shopify plan while I build your website.
As an official Shopify partner, I can create a special development website for your project. This is where I build your entire online shop and you can view it live as it progresses.
Once you’ve approved the website, I transfer store ownership to you. This is when you choose a Shopify plan and your website becomes live.
No it definitely won’t go offline!
I will redesign your website on an unpublished theme. This means we rebuild in the background while your existing website stays live and active. I only publish the new design once you’ve approved it. At this point I’ll do lots of testing to ensure everything is working as it should.
Yes – the beauty of Shopify is that it’s easy for store owners and managers to edit their own websites, including editing the design of the homepage.
All packages include video training showing you how to edit your website.
Yes – I come from a communications / content SEO background and have worked with eCommerce websites since 2010.
My basic Shopify packages includes foundational SEO to ensure the site is built according to best practices.
However – foundational SEO is rarely enough, especially in eCommerce, to get a website onto the first page of search engine results for targeted keywords. Therefore, I offer an Advanced SEO add-on that I will explain during the discovery call.
It often happens that while I’m building your website you realise that there is an extra customization or addition you really want (that wasn’t in the initial scope of work).
I will try to accommodate your request as best as possible. This might sometimes mean your project takes longer to complete or it costs extra for the additional development time required to customise, add or tweak functionality. All of this will be disclosed to you before proceeding with your customization request.
No – I do not offer custom theme development as a service.
Please note that custom theme design and development comes with a long timeline and a starting price of at least $10 000 USD. Read this article to learn more about the pro’s and con’s of a custom Shopify theme.
Don’t worry — we’ll figure that out together.
Start with a free consult and I’ll recommend a plan that fits your stage, goals and budget.
Nutmeg Studio is a Shopify expert eCommerce web designer in Cape Town, South Africa. We design Shopify eCommerce websites for rising aspirational brands in the clothing & apparel; beauty, health & wellness; food & beverage; jewellery & accessories; decor, design and creative niches. Our eCommerce web design service helps your business build a professional, conversion-focused eCommerce website that is also easy to edit and manage. This is why we love the Shopify platform – it’s perfect for business owners and teams who want an eCommerce website that is fast, professional, optimised for sales and easier to manage and scale when compared to more complicated systems like WordPress or Magento websites. We’ve been designing Shopify eCommerce websites for small businesses in South Africa and abroad since 2015. Our Shopify web design service includes Shopify store design, consulting, Shopify training and post-launch support. Are you looking for an eCommerce web designer in Cape Town? Get in touch today for a quote.