I create beautiful, conversion-focused WordPress and Shopify websites for design-conscious, ethically-minded businesses in South Africa and abroad. Each website is handcrafted with care and attention to detail to reflect your brand style and help your business grow organically.
My background is in journalism, communications and marketing. I have worked for a range of successful companies in South Africa and the United Kingdom; from a daily newspaper, to a UK publishing house and fast-paced digital agency.
In 2016 I became a mother and that was the catalyst needed to make sweeping changes in my life. I resigned from my job as a digital marketer and took the first steps towards launching my own creative and inspired business.
Ecommerce
Search Engine Optimsation (SEO)
SEO is about helping a website show up on the first page of Google when people search for the services or products it sells. I have been working in SEO since 2010; first as a online writer and editor at the UK’s biggest financial comparison website, then as a digital marketer at a strategic marketing agency in South Africa. I have helped many businesses get onto the first page of Google, and this is a core service included in my web design and after-launch offerings. My most notable projects included managing the eCommerce website SEO and content for one of SA’s biggest nationwide car rental companies.
Communications
My background is in journalism, public relations and communications (I hold a Bachelor’s Degree in Media & Communications and worked in media and publishing before transitioning to website design). Helping clients identify and communicate what makes their brand distinctive (and why people should do business with them) is a core focus of my service.
The sorts of businesses I love working with:
I start each project with an intensive strategy phase. Starting with strategy helps us to create an intentional website that holistically works for your business. I create a strategy workbook for you that contains thought-provoking questions designed to get you thinking deeply about your brand to help you achieve more confidence and clarity before we begin creating your website. We will also schedule a strategy consultation or two to discuss your answers and define the way forward.
I love working with design-conscious brands that value simplicity and clean, functional design.
I believe that an intentional website, created strategically, can help transform a small business, giving the business owner confidence and clarity in the work they do or products they sell.
I am here to gently and expertly guide you throughout the website creation process.
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